Over 30 years ago, Marvin’s Magic launched its first magic department within Hamley’s London store, and has ensured that the magic tradition at Hamley’s has flourished. Its magic sets combine the rich heritage of magic with cutting edge technology, and are attracting Regent Street audiences with its window display.

Marvin Berglas, award-winning magician and creator of Marvin’s Magic, said: “We are proud of our magical partnership with Hamley’s, inspiring and encouraging the next generation of magicians through excellence in magic. It is always good to see that we are still bringing smiles and wide eyed amazement to children and adults alike. We can’t give away any secrets, but our captivating window display at Hamleys will certainly give passersby a real treat, and if they’re lucky, they may even see me lose my head.”

The display will be in the window of Hamley’s on Regent Street until the end of October.